Plexi Color Technology
Make Up For Ever has just launched a new lip lacquer that’s sure to wow lip junkies this season. The new, and permanent Make Up For Ever Artist Plexi-Gloss, consists of 35 vivid, colour enriched, incredibly shiny lip glosses. It’s formulated with Plexi Color Technology pigments that provide five hours of colour with 360 degrees of reflective shine. It comes with an exclusive lip-hugging, Superflex applicator that allows for precision, control and for the precise amount of lip lacquer to be applied to the lips. It comes in two finishes, pearly, which provides a lipgloss effect and pure colour that provides more of a lip tint effect.
Make Up For Ever Artist Plexi-Gloss comes in your standard plastic tub, but features an interesting and unique doe-foot applicator. It has a split down the middle, so it can easily be loaded up with colour and swept onto the lips with the ideal amount of product. Its extended flap on the one side allows you to apply a bit more product in a single swipe than your typical lipgloss, with a slightly more flexible applicator that allows for more accurate and precise application. It has a slightly thicker, quite sticky, gel-like formula that does seem to pull on the lips a little when applying. Because of its tackier formula, the staying power is incredible for a lipgloss. You can easily get 4 to 5 hours before wanting to reapply. It provides true colour payoff in a single swipe and is still comfortable to wear the entire day.
Depending on what angle I use the Make Up For Ever Artist Plexi-Gloss applicator, I can definitely get a lot more product onto my lips than a standard applicator. This not only saves me time from having to re-dip the brush back into the tube, but its unique shape easily allows me to cover my entire lip in a single stroke. Depending on the shade you choose, the pigmentation can be anything from a translucent sparkle, to a sheer wash of colour, to a more opaque coverage. It doesn’t bleed into fine lines, nor does it smudge or budge throughout the day.
If you like a lightweight, non-sticky, creamy gloss, this will not appeal to you, but if you hate reapplying your lipgloss throughout the day and are looking for something that stays put, you’re going to love these. Also something to keep in mind, these are not hydrating or moisturizing at all, so if you have chapped, flaky or dry lips, you may want to apply a balm underneath. Not only does this provide a high intensity glossy finish, it comes in an array of colour selections, a little something for everyone. Make a statement this summer with dramatic and kissable lips in the new Artist Plexi-Gloss. It retails for $23 each.
Make Up For Ever Artist Plexi-Gloss in 103 Beige Pink, 300P Golden Pink Coral, 203P Golden Pink and 402P Golden Red